Vol. 10 No. 60 (2015): Volume: 10 Issues: 60 [April, 2025]

Articles

• Online travel purchase decision among youth traveller in Malaysia.

  Nur Erriena Sari Azizul, Farah Lina Azizan, Ismalaili Ismail

  140-147

  • Abstract View 111
  • PDF 5

• Subjective norms and entrepreneurial intention: Entrepreneurial education as a mediator

  Farahiyah Akmal Mat Nawi, Julaina Baistaman, Wan Masnieza Wan Mustapha, Hatinah Abu Bakar

  323-332

  • Abstract View 6
  • PDF 4

• Development of the Whistleblowing Likelihood Index (WLI) for occupational fraud mitigation: A preliminary study

  Muhammad Syahmi Adli Roslan, Muhammad Hariz Hamid, Roshima Said

  23-31

  • Abstract View 50
  • PDF 14

• Dynamic human capital management in Malaysian public sector organisation

  Hairulniza Abd Rahman, Noor Azreen Mohd Khushairi, Kardina Kamaruddin, Siti Nur Zahirah Omar, Mutiiah Mohamad

  215-225

  • Abstract View 19
  • PDF 9

• Exploring the relevance of communication management strategies in resolving communication crises among customer service officers in Malaysia.

  Nurbarirah Ahmad, Tengku Elena Tengku Mahamad, Muhammad Hakimi Tew Abdullah, Shereen Noranee, Siti Rosnita Sakarj

  119-127

  • Abstract View 9
  • PDF 11

• Leveraging digital marketing strategies to increase visitor engagement and sales for local tourism SME

  Zulkifli Halim, Zulazeze Sahri, Roslan Sadjirin, Roger Canda, Juhaida Ismail

  303-314

  • Abstract View 24
  • PDF 18

• Firm size and earnings management: Unlocking the strategy of upward or downward earnings?

  Zuraina Sal Salbila Mohamed, Siti Nurhazwani Kamarudin, Mahyudin Ahmad

  189-199

  • Abstract View 15
  • PDF 8

• The role of work attitude and job involvement on the relationship between recruitment, selection criteria, and selection process with performance in government agencies: A proposed model

  Mohd Azrin Akmar Md Kamar, Sharifah Khairol Musairah, Luqman Mahmud

  99-104

  • Abstract View 25
  • PDF 8

• Why E-Wom and product quality leverage purchase intention of beauty market? Evidence brand image as a mediator through E-Commerce in Indonesia

  Rajiv Dharma Mangruwa, Nur Naha A Mansor, Noor Hassanah Husin, Savira Yasmin

  271-288

  • Abstract View 12
  • PDF 21

• Navigating diversity: the effects of multicultural workforce on employee performance in Malaysian Private Universities

  Noor Azreen Mohd Khushairi, Hairulniza Abd Rahman, Nur Fazliana Rahim, Siti Nur Zahirah Omar

  166-175

  • Abstract View 22
  • PDF 15

• From concept to consumption: the role of product design in shaping consumer preferences and buying decisions

  Muhammad Hanif Abdul Gafar, Nor Amira Mohd Ali

  72-87

  • Abstract View 90
  • PDF 23

• Employees’ Acceptance toward application of Industrialized Building System (IBS) in construction projects

  Mohd Izwan Hamzah, Shamshul Anaz Kassim, Kay Dora Abd Ghani , Siti Hafizan Hassan

  247-261

  • Abstract View 11
  • PDF 2

• Determinants of continuous intention on online food delivery applications from customers perspectives in Northern Region, Malaysia.

  Nur Syakinah Abdul Nasir, Nurul Labanihuda Abdull Rahman, Hasyeilla Abd Mutalib, Mohd Imran Khusairi Shafee

  148-159

  • Abstract View 12
  • PDF 9

• Driving workplace sustainability: A literature review of employee behavior and participation in green office initiatives

  Azlyantiny Mohammad , Nur Syazana Mohd Nasir, Marlina Muhamad

  32-52

  • Abstract View 69
  • PDF 4

• The impacts of micro-credit financing on SMEs business sustainability

  Nur Zainie Abd Hamid, Farah Lina Azizan, Muhammad Aiman Arifin, Nor Anis Shafai, Nur Leli, Nunung Nurhayati

  226-234

  • Abstract View 10
  • PDF 7

• Exploring cost of living, learning environment, financial aid and academic achievement influencing well-being among B40 university students.

  Noorazzila Shamsuddin, Nik Sarina Nik Md Salleh, Sakinah Mat Zin, Roseliza Hamid, Nurul Syaqirah Zulqernain

  128-139

  • Abstract View 17
  • PDF 13

• Entrepreneurial education as a moderator: A conceptual perspective on attitude, social norms, risk-taking, and entrepreneurial intention.

  Farahiyah Akmal Mat Nawi, Julaina Baistaman, Wan Masnieza Wan Mustapha, Hatinah Abu Bakar

  315-322

  • Abstract View 6
  • PDF 3

• Unveiling financial fraud: The impact of profitability, liquidity, and leverage

  Izzatul Nabbila Zulkiflee, Mohd Faizal Jamaludin

  1-22

  • Abstract View 85
  • PDF 6

• Dilemma in Indonesia: How green marketing mix on purchase intentions through E-WOM still relevant in cosmetic industry?

  Rajiv Dharma Mangruwa, Moch Romy Ramadhani, Yogi Suprayogi

  200-214

  • Abstract View 7
  • PDF 11

• The impact of age, working tenure and gender on organizational citizenship behavior at technical and vocational education and training’s teachers in Malaysia

  Luqman Mahmud, Nik Azlina Nik Abdullah, Mahyudin Ahmad, Ima Ilyani Ibrahim

  105-118

  • Abstract View 12
  • PDF 11

• Empowering local businesses through Masjid-Based Economy Model

  Sabiroh Md Sabri, Mohd Imran Khusairi Shafee, Hasyeilla Abd Mutalib, Nursyamilah Annuar, Asnita Frida Sebayang, Fitroh Hayati, Ria Hayati

  289-302

  • Abstract View 11
  • PDF 14

• Perceived barriers to the use of Traditional Chinese Medicine (TCM): A systematic literature review.

  Rou Fen Lock, I-Chi Chen, K Gengeswari, Kian Keong Te

  176-188

  • Abstract View 25
  • PDF 10

• The role of green bonds and green sukuk in sustainable finance: Challenges, impacts, and strategic recommendations

  Muhammad Zarunnaim Wahab, Siti Murni Mat Khairi, Ahmad Harith Ashrofie Hanafi, Mohd Shahid Azim Mohd Saufi

  88-98

  • Abstract View 78
  • PDF 15

• A conceptual paper on examining sponsor response behaviour in esports event: The role of sponsor factor and team identification.

  Nurul Farah Izzah Zailani, Hassnah Wee, Ahmad Albattat

  262-270

  • Abstract View 20
  • PDF 29

• Program transformasi keusahawanan bagi memperkasakan ekonomi pelajar asnaf

  Nurul Labanihuda Abdull Rahman, Hairulniza Abd Rahman, Nurul Farihin Mhd Nasir, Nabilah Akemal Muhd Zailani, Nadhilah Abdul Pisal, Siti Nur Zahirah Omar

  160-156

  • Abstract View 12
  • PDF 20

• From culture to commerce: A literature review on cross-cultural influences in sustainable global marketing

  Nor Amira Mohd Ali, Muhammad Hanif Abdul Gafar

  53-71

  • Abstract View 82
  • PDF 7

• Factors affecting service provider switching intentions among university students

  Wan ‘Aliaa Wan Anis, Mutiiah Mohamad, Noor Azreen Mohd Khushairi, Nur Fazliana Rahim , Siti Nur Zahirah Omar

  235-246

  • Abstract View 25
  • PDF 12