A concept paper on technology acceptance and job performance: Investigating digital record management at Bio Tajmeel Cosmeceutical Sdn. Bhd
Keywords:
(Perceived Ease of Use (PEOU), Perceived Usefulness (PU), Attitude Toward Usage, Job PerformanceAbstract
Bio Tajmeel Cosmeceutical Sdn. Bhd., a growing organization in the cosmeceutical industry, faces significant challenges in effectively managing records. The current manual record-keeping system leads to inefficiencies such as document misplacement, difficulty in retrieving records, and non-compliance with digitalization policies. This study applies the Technology Acceptance Model (TAM) to examine how Perceived Ease of Use (PEOU) and Perceived Usefulness (PU) influence Job Performance (JP). Furthermore, this study introduces Attitude Toward Usage (ATU) as a moderating factor to assess whether employee attitudes enhance or weaken the impact of digital record management on performance. By identifying key barriers to technology adoption, the study provides actionable recommendations to improve organizational efficiency, increase employee engagement, and ensure better compliance with record management policies. Findings from this study will help Bio Tajmeel transition towards an effective digital system, reducing administrative burdens and enhancing overall job performance.