The role of strategic entrepreneurship in the growth of successful cooperatives: A case study in Malaysia

Abstract

This paper aims to explore the role of strategic entrepreneurship in the growth of successful cooperatives in Malaysia. Although cooperatives are an important contributor to the country's economy, their contribution to the Gross Domestic Product (GDP) is still low at around 3% despite the presence of more than 16,000 registered cooperatives. This study uses a qualitative approach through the case study method of 12 successful cooperatives in Malaysia identified by the Malaysian Cooperative Commission (SKM). Data was collected through semi-structured interviews and analyzed using NVIVO 12 Plus software. The results of the study found that the implementation of strategic entrepreneurship has a positive impact on the growth of cooperatives. Five main themes were identified: (i) entrepreneurial thinking, (ii) entrepreneurial culture and leadership, (iii) strategic resource management, (iv) application of innovation and creativity, and (v) social value creation. This study also developed a comprehensive model to explain the relationship between the five themes that interact with each other in driving cooperative growth. These findings are expected to serve as a guide for policymakers and cooperative management in strengthening the cooperative growth strategy in Malaysia in a sustainable manner.