WAN FARHA WAN ZULKIFFLI; LU MAN HONG; SHAH ISKANDAR FAHMIE RAMLEE; MUHAMMAD NAQIB BIN MAT YUNOH; ROSLIZAWATI CHE AZIZ. THE EFFECTIVENESS OF ELECTRONIC WORD-OF-MOUTH (eWOM) ON CONSUMER PURCHASE INTENTION AMONG GENERATION-Y. International Journal of Accounting, Finance and Business, [S. l.], v. 2, n. 6, 2017. Disponível em: https://academicinspired.com/ijafb/article/view/39. Acesso em: 8 oct. 2024.