ABDUL GAFAR, Muhammad Hanif; MOHD ALI, Nor Amira. From concept to consumption: the role of product design in shaping consumer preferences and buying decisions. International Journal of Accounting, Finance and Business, [S. l.], v. 10, n. 60, p. 72–87, 2025. Disponível em: https://academicinspired.com/ijafb/article/view/3016. Acesso em: 1 jul. 2025.