FAMA meets MAMA: Revisiting market efficiency through adaptive moving averages

Authors

  • Safwan Mohd Nor Faculty of Business, Economics and Social Development, University of Malaysia Terengganu, 21030 Kuala Nerus, Terengganu, Malaysia
  • Mukhriz Izraf Azman Aziz School of Economics, Finance and Banking, Universiti Utara Malaysia, 06010 Sintok, Kedah, Malaysia
  • Baliira Kalyebara Department of Accounting and Finance, School of Business, American University of Ras Al Khaimah, Seih Al Araibi, Ras Al Khaimah 72603, United Arab Emirates

Keywords:

Market efficiency, technical analysis, adaptive moving averages, emerging market

Abstract

This paper examines the recent performance of the MESA adaptive moving average (MAMA) and following adaptive moving average (FAMA) in the Saudi MSCI Tadawul 30 (MT30) from 2011 to 2025, relative to the buy-and-hold benchmark. Using Sharpe and Sortino ratios, maximum drawdown, Ulcer index, payoff and tail ratios, we assess strategy outcomes across four distinct subperiods reflecting stability, the oil price collapse, reform-driven consolidation and the pandemic era. Results show that buy-and-hold dominates in tranquil and reform-led markets, while MAMA–FAMA provides superior risk-adjusted performance and tail resilience during systemic stress. These findings support the adaptive market hypothesis by demonstrating that efficiency is regime-dependent and evolves with market conditions, underscoring the importance of adaptive strategies in emerging markets.

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Author Biography

Safwan Mohd Nor, Faculty of Business, Economics and Social Development, University of Malaysia Terengganu, 21030 Kuala Nerus, Terengganu, Malaysia

Safwan Mohd Nor

(Victoria Institute of Strategic Economic Studies, Victoria University, Melbourne, Victoria 3000, Australia)

 

 

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Published

2025-12-28

How to Cite

Nor, S. M., Aziz, M. I. A., & Kalyebara , B. (2025). FAMA meets MAMA: Revisiting market efficiency through adaptive moving averages. International Journal of Accounting, Finance and Business, 10(63), 207–212. Retrieved from https://academicinspired.com/ijafb/article/view/3827