Cultural intelligence and success in international business: The role of cognitive, behavioral, and motivational cultural intelligence

Abstract

Cultural Intelligence (CQ) is the ability to communicate, negotiate, and work effectively with people from culturally different backgrounds. CQ enables business to comprehend the values, beliefs, and practice of diverse cultures, which can promote worldwide expansion and innovation. Additionally, it can assist in establishing solid relationships with clients, partners, and staff from a variety of background.  This paper explores the role of CQ in international business success, focusing on its three core dimensions: cognitive, behavioral, and motivational CQ. By integrating existing literature and proposing a conceptual framework, this paper highlights how these dimensions individually and collectively contribute to enhancing cross-cultural competence, fostering effective communication, and driving business outcomes in global contexts.