The role of financial literacy in promoting takaful awareness for B40 single mothers.

Abstract

This concept paper explores the relationship between of financial literacy and takaful awareness among B40 single mothers by discussing how financial knowledge, attitudes and behaviours influence the awareness on takaful which would help increasing takaful adoption as their financial protection tool. Despite the benefits of takaful in safeguarding against unforeseen events, the awareness and ownership level of takaful remain low within this demographic due to insufficient financial literacy. The literature review emphasizes that targeted financial education programs can significantly improve takaful awareness. Enhanced financial knowledge, combined with positive financial attitude and behaviours would equip the B40 single mothers to make informed choices regarding takaful as a risk management strategy. This paper recommends the implementation of tailored financial literacy initiatives supported by collaborations between government agencies and non-government organizations including takaful providers and educational institutions. Such program should address the specific challenges faced by B40 single mothers, as well as how to make financial literacy and takaful awareness more accessible and comprehensible. Future research is recommended to focus on evaluating the long-term impact of these interventions to ensure their effectiveness and adaptability to emerging needs.