CREDIT CARD SELECTION CRITERIA IN KLANG VALLEY

Authors

  • Sahaida Laily Binti Md Hashim Universiti Tenaga Nasional
  • Nursafeda Abd. Rashid Universiti Malaysia Kelantan
  • Hamidah Ramlan Universiti Tenaga Nasional

Abstract

This study investigates the criteria of credit card which one is the important characteristics of to customers when using. The study has used a questionnaire to know the importance of criteria of credit card for customer and to determine the level of customers’ satisfaction towards all the criteria offered by credit card. A Sample of 200 respondents used for questionnaire and analysis using factor analysis and the Kaiser-Meyer-Olkin (KMO). As a result shown, it can concluded that is all criteria of credit card that offered is important to the customer.

Downloads

Download data is not yet available.

Downloads

Published

2017-09-30

How to Cite

Sahaida Laily Binti Md Hashim, Nursafeda Abd. Rashid, & Hamidah Ramlan. (2017). CREDIT CARD SELECTION CRITERIA IN KLANG VALLEY. International Journal of Accounting, Finance and Business, 2(5). Retrieved from https://academicinspired.com/ijafb/article/view/26

Issue

Vol. 2 No. 5 (2017): Volume: 2 Issues: 5 [September, 2017]

Section

Articles