DOES TACTICAL LEVEL HAVE A ROLE ON CSR PRACTICES?
Abstract
Abstract: The research aims to know the impact of tactical level on social responsible practices. The data has been collected through a survey and probability- random sampling technique has been applied. The study sample is medium enterprises in Tunisia. Organizational level is the unit of analysis, which is a tactical manager of these enterprises. It has been concluded that tactical levels have an influence on environmental, employees, customers, and suppliers’ social responsible activities, but the level does not affect community social responsible practices. The study has suggested that future research could investigate further stakeholders such as customers and employees due to they might provide other views than tactic leaders.